Privacy Policy

Beautiful Dental Smiles – Data Protection Notice for Patients

At Beautiful Dental Smiles, located at Solihull, Birmingham, B91 3SB, we are committed to protecting your personal information while providing the highest standard of dental care. This privacy notice outlines the types of information we collect, why we collect it, and how it is used and protected.

About Us

We are Beautiful Dental Smiles, dedicated to maintaining your privacy and ensuring that your personal information is handled securely. Dr. Harginder Singh (BDSc) is responsible for safeguarding your data. Members of our team, including dentists, dental professionals, and administrative staff, have access to your information as needed to provide you with optimal care. Dr. Harginder Singh’s GDC number is 75467.

Our Data Protection Officer, [Name], ensures that we meet all data protection requirements. If you have any questions or concerns about your personal data, you can contact our Data Protection Officer at dentist@eternalsmiles.co.uk or call us at +01217050994.

Information We Hold

We collect personal details, such as your name, address, contact details, and health records, as required for your dental care. This information enables us to provide accurate treatment and maintain communication for appointments and follow-ups.

Contact Details

We retain your contact information, including your name, date of birth, address, telephone number, and email address, to fulfill our obligations and ensure you receive timely reminders and updates about your care.

Dental Records

Your dental and medical records, including treatment plans, medical histories, clinical notes, and any correspondence related to your care, are stored securely. This information is essential for providing high-quality treatment tailored to your needs.

Financial Information

We collect information about the fees you pay and maintain records to fulfill our contractual obligations and meet legal requirements.

How We Use Your Information

We use your data to provide dental care, manage your treatment, and communicate effectively. This may include sharing necessary information with external providers, such as laboratories, healthcare professionals, or NHS/private payment systems.

We may also contact you to ask about your experience for quality control purposes. If you’d like to receive updates on services or products, we will obtain your consent first.

Sharing Information

While we primarily use your information within our practice, we may need to share it with your doctor, dental laboratories, or other medical professionals as required for your treatment. Rest assured, any information shared is done on a need-to-know basis and with strict confidentiality.

In certain circumstances, we may need to disclose your information to government or law enforcement agencies, such as HMRC, in compliance with legal obligations.

Keeping Your Information Safe

Your personal information is securely stored on our systems, accessible only to authorized personnel who understand the importance of confidentiality. We follow stringent procedures to protect both manual and digital records, ensuring that your data is safe.

We also use secure cloud-based storage and specialized dental software with strong security protocols, including regular backups and an audit trail.

How Long We Keep Your Information

We retain your dental records for 10 years following your last visit or until you reach the age of 25, whichever is longer. At your request, we can delete non-essential information before this time.

Your Rights

You have the right to:

  • Access your personal information and request a copy.
  • Request corrections to inaccurate or incomplete data.
  • Request deletion of non-essential data.
  • Restrict the use of your data for marketing or communication.
  • Withdraw consent for specific uses of your data at any time.

To exercise any of these rights, please contact our Data Protection Officer at dentist@eternalsmiles.co.uk.

What If You Don’t Agree

If you have concerns about how your data is used, we encourage you to discuss this with your dentist or the practice manager. If you’re not satisfied, you can contact us at Solihull, Birmingham, B91 3SB

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